August 2023 ACXPA Members Symposium

Join us live for the August 2023 ACXPA Members Symposium!

On the 3rd Tuesday of each month, we host a Members Symposium that is free for all ACXPA members, allowing them to hear and learn from a minimum of five industry experts across a wide variety of topics for people working in contact centres, customer experience, digital service and customer service.

Each presenter has a presentation for a maximum of 20 minutes and following the live streaming of all the presentations, all the presenters join us live for a Q&A session to answer any questions, provide additional insights etc.

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Confirmed Speakers and topics for the August 2023 ACXPA Members Symposium:

Key considerations before collecting Voice of the Customer Data

Using Voice of Customer data is key in any CX program. Before you start collecting data what do you need to consider ensuring data can be used to deliver the most value to your program?  These tips help you to future proof your data collection methods

Presented by Linda Battin, National CX & Insights Manager, Compass Group Australia

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Unlocking data’s potential: Building engaging customer conversations

 

Kevin is back to present some practical tips that can help CX Professionals deliver improved outcomes through the use of data.

And if we’re lucky, Kevin might throw in a few cooking tips as well (for those that don’t know Kevin was also a contestant on Masterchef)!

In this presentation, you’ll learn how to:

• Harness data to gain deeper customer insights and create tailored messages that resonate
• Align Campaign Strategy and Data: Develop a strategic campaign that aligns seamlessly with your data
• Measure success with metrics and analytics: Quantify the impact of your data-driven campaigns using meaningful metrics

Presented by Kevin Perry, Director – Data and Personalisation & Data Driven Communications, IVE Group

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Introduction to Human-Centered Design (Part 2)

 

In our four-part series of all things Human Centred Design, in this presentation, the focus is on how to identify problems and define opportunities for design.

In this presentation, you’ll learn how to:

Presented by Rod Netterfield, Director – Humind